When will things get back to normal?
Pandemic. Wars. Inflation. Tariffs. Polarization. Kanye West.
They won’t. The new normal is just plain f*cking weird.
Surviving it takes grit, cunning, and a refusal to fold. Diamonds are born in extreme pressure. Some Chernobyl survivors lived longer than average. Cockroaches can last a week without a head.
Plans? They shatter. Strategy is what you do after the proverbial punch in the face.
What you’ll want is an agency that’s been to hell and back. One that’s built market leaders, helped underdogs upset giants, won every award that matters, and stirred up beautiful chaos.
That’s our past. That’s our future. It’s in our blood.
We are hasan & partners. A new agency with an old name.
Built for the now. Built for invisible, irrational and imaginative. Built for the weird, the outliers, those that want to stand out.
We help brands survive, strive, and thrive no matter where the economy swings.
Photos: Numi NummelinWHAT WE ARE:
ANTHROPOLOGISTS OF HUMAN STUPIDITY
AI gets smarter. People don’t. Our biases, faults and traits still belong to the cave. We build brands based on real understanding on human behavior.
BUILDERS OF RESILIENT BRANDS
The world’s full of throwaway stuff. Brands shouldn’t be one of them. We create platforms that outlast CMOs and market fads.
ROBOT SLAVEMASTERS
AI isn’t magic. It’s a tool. We bend it, break it, and rebuild it to serve our clients’ most diabolical needs.
EXPLORERS OF CREATIVITY
When intelligence meets imagination, skin tingles, eyes water, smiles break. Only creativity makes humans feel. Feeling changes everything.
NETWORKED, NOT A NETWORK
The best talent isn’t anymore locked in holding companies. We hire the best. We partner with the rest. Just a headcount does not get you ahead in today´s world.
GET SH*T DONE’RS
No buzzwords. No gatekeepers. No bureaucracy. We don’t overthink. We over-deliver. The world moves fast, we move faster.
NEVER SATISFIED
If we ever think it’s “good enough,” we’re done. And we’re not done. Ever.