Sinebrychoff & HIFK

A symphonic orchestra at an ice hockey game

Experiential Marketing

PR

Sinebrychoff’s beer brand KOFF has a mission to fight against boredom. Memorable events from KOFF’s history include for example Foo Fighters gig at the legendary Tavastia and Leningrad Cowboys concert at the Helsinki Senate Square.

Now, to celebrate their 200th anniversary, the brewery wanted to offer people an unique experience as a thanks for all the years together.

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